In order to place at the top of Ad Meter, the winner had to score highest among the 60 or so commercials that aired during Sunday’s Super Bowl 50.The winning streak ended for Anheuser-Busch In Bev, a 14-time Ad Meter victor which won the last three years.
Related: 5 Super Bowl ads with the most buzz But it’s not all about behavioral science; there is a huge economic factor, too. The hotel chain likened it to a bombshell transgendered "Bob Johnson" who goes to her high school reunion and fools everyone with the exquisite plastic surgery she's undergone to complete her transformation, leaving her classmates, and viewers, dumbstruck.Man Crunch officials said they believe CBS has no intention of airing a commercial for their gay dating service, "but do not want to officially ‘reject’ the spot out of fear there may be a backlash from gay advocacy groups.” However, a representative from the network told Pop Tarts that advertising spots were still open, and was unsure where that comment originated.“The ad is still under review, the process takes a little while,” a rep from CBS said.“The ad needs to grab emotion and knock it out of the park," said Jeffrey Hayzlett, author of “The Mirror Test: Is Your Business Really Breathing." Often that means shooting a missile at the prurient core of the human brain. What the skinny-dipping couple doesn’t realize is that a bunch of exuberant bar patrons are enjoying the action from an underground pub.In that spirit, here's the "best" of the seamier side of Super Bowl commercials. The brewing company never got an audience for the ad during the game, but it wasn’t a total buzz kill.“We still have a lot of ads we have yet to review.” Man Crunch’s submission is not the only controversial ad CBS has had to review this year.